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Mooncake Packaging (2020)

 

packaging design

225w x 110h x 130l

/material selection

/packaging

Inspired by the imagery of moon gazing during the Mid-Autumn Festival: bright moon, mountains, and people, the design interprets the atmosphere in a modern tone, with simple and rounded lines giving a sense of relaxation and leisure, allowing people to take a break from their busy schedules and concentrate on the moment of full moon.

 

包裝設計的靈感源自於中秋節賞月時的意象:皓月、山河與人。寥寥幾物構成了中秋夜象徵性的景象。設計以現代風格詮釋該氛圍,簡約圓潤的線條給予閒適悠然之感,使人撇下冗忙貫注於賞月一刻,此刻皓月山河皆有,寄寓了人月團圓的祝福。

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Version 1 (Final Outputs)

This picture is owned and provided by Hotel Icon.

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Version 2 (Drafts)

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